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Take a look at some of the things we've been thinking about lately.


Multi-Channel Marketing Intel - It's there if you want it
What did this week's episode of This American Life, the one about reforming police departments, have to do with multi-channel marketing? In our eyes, quite a lot!


Is Your Nonprofit Ready for the Future?
2015 represented the future in the movie Back to the Future 2. Is your nonprofit ready for the future?


Arbys Pepsi Ad is a Lesson for Nonprofits
Arby's new TV ad apologizing to Pepsi shows us that to engage people you need to create relevance beyond your message. Otherwise, it goes unnoticed.


Are we celebrating the wrong thing - 2014
Our (now) annual Thanksgiving post: Is it possible Thanksgiving isn't about Giving Thanks?


(not so) Extreme Nonprofit Forms Makeover
New forms can feel like a full makeover of your donation experience and give you a fresh, new look that appeals to donors.


Why Havent I Been Inspired By You Yet?
Considering how easy it is to create engaging video that can be passed and shared, how can nonprofits overlook their value?


Nonprofit technology & stand-up comics bombing
A comic bombing seems horrendous. But it isn't. And nonprofits need to understand why.


Peer-to-peer fundraising & the genius of Betty Crocker
In the 1950's, the folks at Betty Crocker made a brilliant marketing revelation. Nonprofits would be wise to use that learning in fundraising.


Does anyone know what nonprofit advancement services is?
We didn't know why everyone told us the CharityEngine team had to be at the AASP Summit. Until we got there.


Why Didn't GM Create the Tesla?
The new Tesla shows us that innovation doesn't necessarily come from the big names you'd expect. It comes from innovators.